Welcome

I’m Paul Parsons, i’m a Digital Marketing Specialist based out of Perth, Australia.

I’m a conversational marketer that builds chatbots and websites. I’m a long time advocate of marketing technology. I enjoy a good espresso and sometimes  believes my cat actually understands me.

Find out more about me and get access and updates on content I create via my trusty bot below. Simply click on the Messenger bubble in the bottom corner.

About Me

In all honesty, I am a bit of a geek.

I’ve consulted for a wide range of companies from Blue-chip to Startups, across 3 continents on all aspects of digital marketing.

I currently head up digital for a Fortune 500 company’s regional digital strategy & implementation.

I am a big fan of all things tech, especially Marketing Technology, Conversational Marketing and AI.

If you are based in Perth and want to grab a coffee, feel free to contact me.

Why Messenger marketing?

Technology advances and messenger adoption mean using channels like Facebook Messenger, now provide you with a direct line of communication with your customers.

Creating a chatbot for your business enhances the automated features of messenger tools, that in turn creates an amazing way to engage with your customers and generate leads.

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What is MARTECh?

The term “martech” is a portmanteau combining the terms “marketing” and “technology.”

As such, martech represents the intersection of marketing and technology in today’s highly digital business world.

These are a few of the tools I have in my MarTech stack.

Manychat is my go-to chatbot tool for automating messenger marketing.

Mailchimp one of the original tools for marketing automation.

Zapier integrates 100's of tools using API's giving you seamless automation.

Buffer is my must-have tool for automating social media publishing.

Contact Me

Use any of the below options if you want to get in touch to discuss Messenger Marketing, Marketing Technology or Digital Marketing in general.